THE CAMPAIGN (2012)


 Greetings again from the darkness. Director Jay Roach seems to be the perfect guy to direct a political campaign parody during a Presidential election year. He has had plenty of low-brow comedy success with Austin Powers and Meet the Fockers. He then gained credibility with his political sharpness in Recount and Game Change, and he is co-founder of “Funny or Die”. Instead, the movie has the feel of being thrown together during a long weekend with his drinking buddies. Luckily for him, his buddies include Will Ferrell and Zach Galifianakis.

Revolving around a North Carolina Republican Congressional primary, we are first introduced to a smug Cam Brady (Ferrell), the four term incumbent who expects to run unopposed. Not long after, we learn local twit Marty Huggins (Galifianakis) is entering the race … even though he freezes in front of the camera and has no apparent platform or special issue to support. Of course, that is the one thing both candidates share – the issues aren’t the focus of the movie or their campaign. Rather, this is meant to poke fun at what political campaigning has devolved into, and how we as voters continue to fall for the dirty game of politics.

 We soon learn that the billionaire Motch brothers are financing Marty’s campaign. Their single interest is making more money and they need an indebted politician to help them buy up cheap district land and re-sell it to the Chinese so that cheap labor can be “insourced”. Clearly the Motch brothers (John Lithgow and Dan Aykroyd) are meant to spoof the real life political power brokers, the Koch Brothers.

Clueless Marty gets help from intense campaign manager guru Tim Whattley (Dylan McDermott) who is there to make him not suck so much. First thing is to re-do Marty’s image … they remodel his house, right down to replacing the family pugs with two more popular breeds. As Marty gets caught up in the campaign fervor, we get the expected results: he drifts from his family, the dirty stuff includes real life political sojourns like drunk driving, sexting, infidelity, false accusations, religious hypocrisy and public embarrassment of the opponents.

The real statement here, if there is one, seems to be that we the voters have allowed political campaigning to turn into a contest of who connects with us and who seems to be like us, rather than a focus on issues present and future. Kissing our baby or attending our county fair shows the candidate is one of us, while in fact, gives no indication of whether the candidate has any true beliefs or understands the issues. There are plenty of laughs in the movie, though it’s not my particular favorite type of comedy (think Talladega Nights). I will especially tip my cap to Zach G for his willingness to do whatever is necessary for a laugh. He is a fearless comedian.

SEE THIS MOVIE IF: if a lightweight parody of political campaigning is just the kind of escapism you are looking for OR you never miss anything from Will Ferrell or Zach Galifianakis, two of the funnier people on the planet.

SKIP THIS MOVIE IF: you are expecting a biting expose’ of political campaigning.  It’s not even as deep as HBO’s “Veep”.

watch the trailer (all the funny parts):

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